Tech for the powerful possibility of ‘now’

Technology moves so fast, it can be hard to keep up with how it actually impacts our lives. Welcome to Now is a platform to show how real people are using Dell Technologies to make real change in the world.

Dell technologies and CGBR create the first ever crowd sourced conservation program.

The Great Barrier Reef is roughly the size of Germany, making it hard for conservationists to monitor and protect in real time. So Citizens of the Great Barrier Reef reached out to Dell Technologies for a custom, scalable solution.

Agency: VML New York

Director / Editor: Witness

CCO: Wayne Best

ECDs: Justin Ebert / Niraj Zaveri

GCDs: Rachel Cuyler / Meredith Kinee

ACDs: Elliott Graham / Crystal Deuel

Senior Creatives: Yuji Yang / Jeff Odiorne

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